Saturday, 15 October 2011

Interviewing my target audience

1I interviewed someone from my target audience and I asked them what they would like to see in an r'n'b video.
This is Semilore Delano, she is 16 years old. her favourite artists are Chris Brown, Jordin Sparks, Kanye West, R kelly, Jennifer Hudson, One Direction, Beyonce, JLS and Kelly Rowland.
                                This is what she told me she would like in an r'n'b music video


I was extremely happy with her response because out of her 8 things she would like to see in an r'n'b music video, I had 7 things. I had all of them except the dancing and cheorography. When Semilore saw my music video, she was pleased with it. She only had possitive things to say about it, as she is a huge Chris Brown fan, she was very happy about the song choice. Semilore even went ahead to rate my music video a 5 stars!
She liked the idea of the couple being an interracial couple and the girl being black she thought was unusual and she thought it was unpredictable
She liked the location that was used, she thought that the field was nice as the weather was good, she also thought that it gave a romantic feel to it, as she thought it was a park at first and parks can be a connotation of romance as couples take long walks at the park and even have romantic picnicks.
Semilore also thought that both the actor/performer and the actress were both good looking and she alsoadmitted that most of the music videos she watches includes artists that she thinks are good lookin, she thinks it is a good idea to use a good looking actor and performer in a music video as it makes the audience more interested in the video, she sees the good looking males as 'eye candy' and she sees the good looking females as fashion icons and trend setters.
Semilore also said that the variety of shots was a bonus as from scene to scene, we were moving from location to location and from a type of shot to another. she liked this because she said that it did not get boring.
She said that narrative and storyline is another huge thing that she looks for in a music video. She said that this makes the video unordinary and different. She thinks that thinks that this is what mainly grabs her attention and keeps her focussed. She liked our music video as she said that she also likes the facts that the lyrics and the story of the song are well associated witth the music video, she prefers this kind of music videos to the ones that are random and have no link or association to the music video.


I picked this target audience because I know that people from aged 13 - 25 (youths) are the age group that are most intouch with the media and the chart hits.
I knew that this age group would have the most to say about my music video because they are the ones that watch  the most music videos so they would have the most to say and they would have the most expectations. Because of all these reasons, i thought that it would be a good idea to have these people judge my video and tell me what they think about it, both bad and good.

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